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Awards

Ooredoo, Corporate Website


Qatar Stock Exchange Investor Relations Awards 2016
Best Investor Relation Website 

The IR excellence programme is designed to recognise listed companies and individuals who display best practice in IR.

Visit www.ooredoo.com

International Group of Luxury Fragrances, Your Fragrance... Your Presence


Silver Cristal MENA Award 2016
Marketing Innovation category

Silver Summit Marketing Effectiveness Award 2015
Integrated category

Platinium Summit Marketing Effectiveness Award 2015
Outdoor Advertising category

Created to grow the western fragrance category within KSA, the International Group of Luxury Fragrances succeeded in driving the aspiration for western fragrances while ensuring a platform for sustainable growth. An impactful, cross-platform initiative supported by a strong media strategy across TV, in-store and in-mall activations, print, outdoor, digital and PR.

Ooredoo, Simply Do Wonders


2 Gold Summit Creative Awards 2015
Consumer Campaign and Branded Content categories

2 Silver Summit Creative Awards 2015
Digital Campaign and Social Media categories

Emerald Global Cristal Award 2014
Sports Marketing category

The Simply Do Wonders campaign encouraged young people from across Ooredoo’s global footprint to upload videos of their football ‘street skills’ using the hashtag #MeetMessi, for the chance to win an all-expenses-paid trip to Barcelona to meet Messi and be part of the World Cup buzz.

 

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Peugeot, The Character Within


Silver Summit Creative Award 2015
Microsite category

Our idea focused on the driver rather than the car - to promote Character Within the 508 via a distinct tone and visual look. A Character that inspires you to make different choices, to think again. A Character to establish the 508 as the car of choice, to test-drive and buy. By using a series of reflective videos, we created an experience to inform consumers about the 508, question their choices, what defines their Character Within and consider Peugeot.

 

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Emirates, #AllTimeGreats


Silver Internationalist Awards 2015
Best Use of Video category 

3 Silver Festival of Media MENA Awards 2015
Best Communication Strategy, Effectiveness, and Best Use of Digital Media categories

Gold Effie Award 2014
Travel Tourism and Transportion category

Gold Effie Award 2014
Sports Marketing Campaign category

Bronze Digital Impact Award 2014 
Best Use of Digital in the Travel and Leisure Sector category

Platinium Summit Marketing Effectiveness Award 2014
Online Advertising and Marketing category

To increase Emirates Airlines Association with the World Cup, spark a debate of who is the greatest player ever and increase consideration of flying Emirates to its football loving globalista audience, Emirates launched the world largest integrated online VDO and blogger campaign.

Creative agency: IMPACT BBDO Dubai

Ooredoo, Digital Rebrand


Platinium Summit Marketing Effectiveness Award 2014
Redesign/Rebrand category

Highly Commended Digital Impact Award 2014
Best Digital Rebrand category 

Ooredoo, previously known as Qtel, launched as a new brand in February 2013 in order to grow as a global communications leader. A full range of digital identity assets were developed to support the transition across the 14 markets such as: Digital Brand Guidelines, Iconography, Web-Font Audit, Social Media Guidelines, Website Guidelines & Toolkit etc.


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Ooredoo, Play for Dreams


Silver Stevie Award 2014
Best Website category 

Bronze Stevie Award 2014
Best Interface Design category

The Play for Dreams website is designed to host and showcase a selection of videos from 19 children who got to meet their idol, and Ooredoo ambassador, Lionel Messi.

We wanted to create a simple, yet engaging, playful content structure and wireframe that would support and amplify their videos. A playing field of content so to speak. Therefore we implemented a one-page parallax delivery system combined with horizontal dragable sections allowing the user to run through and engage with the content as they wished.  Adopting full site imagery showcasing the children and their videos alongside simplistic football iconography as menus items made for an immersive and supportive interface.

Visit: playfordreams.com

LG, The G2 Lab


Best of Category Summit MEA Award 2014
Integrated/Mixed media/Ad campaign category

Bronze MENA Digital Award 2014
Best Integrated Media Campaign category

LG designed the G2 to centre on human interaction and connectivity, and we knew that socialising is an integral part of the region’s culture.

We therefore needed to launch the G2 in a unique and social way to emphasise its usability. People learn best from people, so a human element was key to our strategy.

A multichannel plan was implemented across OLV, social media, search, display, mobile, online advocacy and more, to drive users to a live series on YouTube: The G2 Lab.

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Bupa, Ramadan Health Challenge


Silver Marketing Effectiveness Award 2014
Healthcare/Medicine category

BUPA wanted the people of KSA to celebrate their Happiest and Healthiest Ramadan yet! A mobile app was launched to help users actively and easily improve three main health areas: quitting smoking, eating healthier and increasing exercise, whilst being on the go. It was called the Ramadan Health Challenge.

After setting their goals, users could then track their progress in real-time, and share their successes with family and friends via a linked Facebook app.

To help keep users on track, BUPA sent specific daily tips and timely reminders from their health experts. This was also supported by on-ground events and social media community management.

 

Ooredoo, New Horizons website


Gold Stevie Award 2014 won in the Telecommunications category

Ooredoo has undertaken an extensive research highlighting some of the key aspects that our youth of today find beneficial in their daily personal and professional lives. These facets are related to the advancements in the telecommunication industry and how the industry has proven to be most crucial to the youth today.

The New Horizons microsite provides an attractive visual representation of data & insights related to the Use of Technology, Employment, Education, and Women.

Visit: www.ooredoonewhorizons.com

Level, Shoe Love is True Love


Platinium Summit MEA Award 2014
Social Media Marketing category

The Shoe Love Is True Love content and social driven strategy centred on an Instagram competition and was launched using the hashtag #ShoeLoveTrueLove. Level was the curator and invited its audience to take, share, tweet, tag and snap pictures of their passion for shoes. Images of users’ most favourite or desired shoes flooded in to create relevant original content, connectivity, engage users and generate a strong brand affiliation for the future.

Bourjois, Shine With Bourjois


Silver Summit Marketing Effectiveness Award 2014
Online Advertising and Marketing category

Partnering with leading Arabic lifestyle website, Yasmina.com, we created the first-ever, digitally-integrated Arabic make-up section on their site: "Shine with Bourjois!"

From articles on brand history, product reviews, to the chicest looks, consumers could search and read about Bourjois, in their own language.

Promoted across Bourjois Social Media, and display on multiple Yasmina platforms, we exposed GCC consumers, via a digital eco-system, to the brand’s entire “Beauty with French accent” portfolio.

 

Durex, Durex Arabia


Bronze Effie MENA Award 2013 
Personal Care category

Bronze Cristal MENA Award 2012
Beauty Hygiene Health Product category

Bronze Cristal MENA Award 2012
Best Use of Digital category

Bronze Cristal MENA Award 2012
Best Use of Cultural Campaign category

Durex Arabia created the world's first sex information forum in Arabic. Digital was linked to physical, with confidential Q&A to health sex experts from the Marsa Clinic in Beirut.

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Faces, What Kind of Beauty Are You?


Bronze Effie Award 2011
Retail Cosmetics & Fragrances category

People could create magazine covers expressing their kind of beauty and share them with their friends. Over the three week campaign period almost a hundred thousand magazine covers were created and shared.

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